CRASH+SUES developed a compelling narrative based on interviews captured with the real people participating in BI Worldwide's inspiration-based rewards program. C+S captured the energy and emotion as the participants recounted their stories and the joy that surrounded the trips they had, gifts they selected with their points and memories made.
Once those moments had been captured, Eric Riggs, Mickey Muza and Chris Levin edited the stories into a video. And, further enhanced the narrative incorporating photos and memorabilia, from the various experiences, along with motion graphics to provide an engaging compilation of stories for BIW to bring the benefits of their rewards program to life.