CrashPlan®, a company providing peace of mind through secure, scalable, and straightforward endpoint data backup, recently updated their brand and asked C+S to create 4 videos for them to showcase their new brand standards.
As we began to unpack the project, it became clear that the job called for more than just a quick 'cut and paste'. Our motion designer, Chris Levin, got to work carefully pulling apart the threads of the project and putting them back together into a fresh, custom-tailored solution that told the product story while showcasing the updated brand!