Brand Awareness Campaign
The goal of the campaign was to:
C+S started the campaign by concepting 3 different visual approaches. Once Vectra AI chose a direction, we began developing some ad concepts for Digital & Social Media platforms, OOH, and storyboards for 2 videos.
In the end, we delivered a Sales Kick-Off video, a Campaign Video, and digital ads for a variety of digital & social media platforms along with streaming platforms (including for the upcoming Olympics).